![]() ![]() But with great demand comes overwhelming supply, and the sheer range of straps available on the market today doesn’t just span across colors and sizes, but even material, thickness, weave and hardware, not to mention price. Given its rich history and practical design, it really is quite understandable why the NATO strap has become so popular among WIS and non-WIS alike. The strap was designed with security in mind, with its pass through nature meaning the failure of a single spring bar (or the contemporary fixed bar) would not result in a catastrophic loss of the watch as it would still be secured by the remaining spring bar. They originally had to fill up a Ministry of Defence form known as the G1098, which is the origin of the other name of the NATO strap, the G10. To retell an oft told story, the NATO strap originated as a standard issue strap for the watches of British servicemen. At the very least, they hint that the wearer is always prepared for one. For the modern man stuck in an office all day, slapping one of these military-themed items on the wrist is the closest many can come to an adventure. In my opinion, the key attractive quality that these “tools” share is a functional aesthetic, which gives them a tough and rugged appearance. Consider the ubiquitous modern flieger or dive watch, both originally tool watches designed for a specific purpose, now seen on the wrists of everyone from the boardroom to the beach. The progression of the NATO strap from obscure military tool to mainstream fashion item may seem rather strange to some, but it is hardly the first to make such a journey. ![]()
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